Samiellie - Mountain Creek

MOUNTAIN CREEK CREATIVE

Digital, Print, Experiential, Wayfinding Design (2022-24)

Role: Creative Director, Designer, Print Production

At Snow Partners, I am in charge of all design needs ranging between a variety of different media. Typically in a project, I will oversee all of it from the ideation stage, through design, execution, print and even installation.

Mountain Creek is a resort nestled in the Vernon Valley located in Sussex County, NJ. It is home to skiing and snowboarding, corporate events, banquets, weddings, waterpark and bike park. When I first arrived, they had never had a proper in-house designer so there were a lot of inconsistencies, illegible signage, non-engaging digital graphics and had many other pieces that only had a color background with type. I was able to push their brand's boundaries and was given full-range to rework all branded assets.

Below are many projects that I have handled during my time with Snow Partners for Mountain Creek as well as their many sub-units.

MOUNTAIN CREEK WINTER

PAID ADVERTISING/BILLBOARDS